Augmented Reality (AR) can transform your events by boosting audience engagement. AR could applied in corporate events and provide personalized experiences and enhanced networking among attendees

Heineken uses Augmented Reality (AR) to transform Irish pubs into interactive virtual museums, preserving heritage culture and enhancing customer experience with innovative, educational, and engaging elements.

Technology with art would create an immersive experience for your audience. Discover how music production get more productive with Lyria, exhibit BMW Art Car with AR, and VR education in aerospace.

Learn how KFC, Singtel and Real Axe are using AI and AR to create engaging, innovative marketing experiences that captivate audiences and break new ground. These inspiring campaigns are leveraging these cutting-edge technologies perfectly.

Hologram technology brought late South Korean independence activists to life at a unique graduation ceremony. Hologram with AI are integrated perfectly in this inspiring tribute to past heroes.

OpenAI's ChatGPT 4o and Google's Gemini 1.5 Pro launched with their new features. Their latest update could provide positive impact to all of us. Read more to know these AI Chatbots update and how different industries could integrate that chatbots. .

Real Axe launched a pledge gamification campaign for NUH Admin and Ancillary Day with AI and AR integration. This initiative features a unique gesture-recognition technology where players perform a pledge gesture and triggers AR filters aligning with the chosen health pledge.

We are honored to have opportunity to share experiential technology knowledge with Ngee Ann Polytechnic students. In the lesson, we showcasing our technology and allow students to experience it.

Innovative AI-generated content campaigns by brands such as KFC, Dove, Heinz and Real Axe are revolutionizing marketing landscape with creativity and technology. Learn how these brands utilize AI-generated content perfectly.

Real Axe’s affordable and flexible pricing plans for experiential marketing technology is here now. Get our FREE 3-day Starter Plan to fully customized marketing solution, our services are designed to make your brand stand out and connect with your audience in memorable ways. Contact us now.

Brands such as Dove, Tinder and Webroot are getting more innovative with experiential technology such as AI and XR to enhance consumer engagement. The result of these campaigns are astounding with creative approach to market their campaigns or objectives.

Do you know there are few hidden AI features in your iPhone even before AI going big in smartphone landscape this year? There are even rumor Apple gonna come big with greater generative AI in iPhone iOS18 update soon.

Real Axe, an experiential technology solution from NPN, was honored to get invited to a SMEs sharing session by Ngee Ann Poly. NPN CEO, Li PengFei and Business Development Manager, Gordon Loh shared how experiential technology could help SMEs for their marketing campaign

March 2024 is a controversial month with different AI-generated content format able to produced and potentially get into hot water such as accreditation and misinformation issue. In response to it, platforms tightening its content policy. Get ahead of others to know latest generative AI news.

South Korea, a bustling urban landscape lies with ancient history and modern innovation. Explore how does South Korea looks like in the lens of generative AI.

Experiential technology are impactful to learning process of their students. Few examples such as personalized content, tutoring support and immersive virtual reality (VR)

Experiential marketing is trending in 2024. From immersive VR experiences to personalized events, augmented reality in public spaces, the power of user-generated content, and AI-driven customization, discover how these innovations will redefine customer engagement. Perfect for marketers aiming to stay ahead.

Movie marketing is getting more competitive. AR filter is one of the way movie production house getting creative with. Dune 2 collaborate with SnapChat and create AR filter to engage with their audience. Get to know how AR filter could help to increase awareness for the movie.

Explore experiential technology event that happened on Feb 2024 such as Sora AI, Coca Cola CNY campaign and more.

Humans are probably still years away from walking among robots on the streets or dining next to them in a...

New Era of Retail Marketing In an era where consumer attention is a coveted currency, standing out in the saturated...

Sora AI: The Future of Video Generation In an era where the digital landscape is rapidly evolving, the emergence of...

The Magic of Mixed Reality and Zootopia Characters In the realm of marketing and entertainment, the fusion of mixed reality...

Explore experiential technology event that happened on Jan 2024 such as CES 2024, launch of Galaxy AI, Bondee comeback and more.

Artistic QR code are offering interactive visual experience. Learn how we can empower marketing campaign with these artistic QR code.

Sentosa's integration of AR is redefining tourism industry and enhancing visitor experience. Check out how Sentosa setting a benchmark for future technological innovations in the travel industry.

Real Axe creates a new era of interactive event experiences with Generative AI Image Transformation & AI Gesture Recognition. Get to know how Ngee Ann Polytechnic integrate AI solution into their event.

The Apple Vision Pro will be released on 2 February, with pre-sales opening on 19 January. It is believed would change the future of mixed reality. Understand how Apple Vision Pro able to elevate the retail marketing landscape.

Samsung Galaxy S24 series is setting a new benchmark in AI integration. Here's how Samsung going all in with AI into their products.

Embark on an intriguing journey into the dynamic realm of marketing, where the rise of Artificial Intelligence (AI) is redefining campaigns. Discover a multitude of AI types, including text-to-image and image-to-image generation, the integration of ChatGPT and DALL-E, as well as voice-activated and sound-capturing capabilities. Delve into the diverse and impactful ways AI shapes the marketing landscape, providing a glimpse into the exciting future of consumer engagement.

Prepare to embark on a shopping journey like no other as H&M's Orchard Flagship Store unveils its stunning transformation. With a fresh facelift that seamlessly blends fashion and technology, this iconic retail destination is set to redefine your retail routine. Step into a world where innovation meets style, where augmented reality elevates your shopping experience, and where H&M Home brings fashion to your living spaces.

The Hangzhou 2023 Asian Games was a testament to the transformative power of technology, seamlessly blending tradition and innovation. Explore how smart city initiatives, immersive broadcasting through AR and VR, and fan engagement strategies reshaped the user experience. This event not only redefined sports ceremonies but also demonstrated the potential of technology to captivate and engage audiences on a global scale.

Real Axe, renowned for its expertise in experiential technology like augmented reality (AR), has joined forces with Mandai Wildlife Group to introduce an innovative AR game for Singapore Zoo's Golden ZOObilee celebrations. By seamlessly merging digital content with the real world, visitors can enjoy an interactive and mesmerizing experience like never before. From virtual helicopters to bursting fireworks, the AR game elevates the celebration, making it an unforgettable event for all attendees.

After the initial excitement settles, it's time to delve into the remarkable features of Apple Vision Pro eyewear and discover even more captivating details. Why is this product being hailed as revolutionary? Discover the groundbreaking features of Apple Vision Pro, the eyewear that redefines the boundaries of augmented and virtual reality. Seamlessly combining AR and VR capabilities, this revolutionary product empowers users to navigate between the real and virtual worlds like never before, thanks to advanced technologies such as 3D cameras, gesture recognition, and eye tracking.

AR will undoubtedly be everywhere! The unveiling of Apple's Vision Pro marks a significant milestone in bridging the gap between the real and digital worlds. Real Axe is excited to continue pioneering the use of AR technology for marketing solutions and helping brands deliver captivating experiences. As we explore the possibilities offered by the Vision Pro, we are committed to creating immersive marketing campaigns that enhance brand visibility and connect brands with their audience like never before.

Real Axe has created an innovative Augmented Reality (AR) campaign for Klook. An AR Sky Effect that seamlessly blends the real and virtual worlds to create an unforgettable journey for travelers. Discover how this AR-powered marketing campaign is reshaping the industry, creating unique and engaging experiences that transcend traditional promotions. At Real Axe, we are all about empowering brands to stand out through experiential technology solutions.

Augmented Reality (AR) is revolutionizing the way we interact with the world around us, and Real Axe is at the forefront of this innovation. Recently, we had the pleasure of partnering with Genki Sushi to create an AR game that helped promote their new Jumbo Carnival campaign. Our AR game allowed customers to engage with the campaign in a fun and interactive way, making the campaign a huge success for Genki Sushi. In this article, we'll take a closer look at the AR game we created for Genki Sushi and how it helped their Jumbo Carnival campaign stand out.

At Real Axe, we go beyond being a technology company. We are the visionary pioneers of experiential technology, harnessing the power of augmented reality, mixed reality, extended reality, artificial intelligence, volumetric video, and holographic marvels. Real Axe is steadfastly committed to creating immersive and captivating user experiences, especially in today's rapidly evolving landscape where audiences seek meaningful connections with brands. Keep reading to learn more about who we are and what we can do for your business.

Are you struggling to stand out in a crowded market? Prioritising user experience could be the key to unlocking your business's full potential. At Real Axe, we understand the importance of delivering innovative marketing technology solutions that make your brand stand out and prioritize user experience.

NPN supplies SUNMI Android payment hardware to Oddle, helping restaurants streamline payment processing and provide a seamless customer experience. This partnership allows restaurants to use an all-in-one solution that simplifies payment processing and enhances customer experiences, whether dining in or ordering online. The omnichannel platform is easy to use, and the SUNMI Android payment hardware ensures that payment processing is fast, secure, and efficient. Restaurant owners looking to enhance their payment systems and grow their business can contact NPN to learn more about how this partnership can benefit them.

Packaging is no longer just a fixed physical product. It can now be a gateway for new experiences, new ways to tell brand stories, to connect with and educate customers. With augmented reality for packaging, you can enhance your marketing campaign with all sorts of digital content, from text and graphics to videos, animations, and interactive games. Exploring the world of Interactive Packaging will step up your marketing to the next level, with all new Digital Solutions that will enable you to place your content directly into the consumers hands. Interested to know more? Have a chat with our expert Today! https://www.retailtechnpn.com/sg/contact-us/

NPN, as SUNMI’s official distributor, provided Cheers with an upgraded POS kiosk system – SUNMI K2 Mini. Both working together to offer consumers even greater convenience and ease through a seamless shopping and payment experience. Not only does this innovation elevate the customer experience, but it is also another step forward in line with Singapore’s digitalisation efforts towards a Smart Nation.

DB Schenker approaches NPN with the issue of needing logistics scanners that can help them eliminate their pain points for managing large amount of data and increase productivity and speed around their warehouse operations. As the official distributor of SUNMI, we have just the right IoT hardware for them and managed to streamline their supply chain management and use data to improve operational efficiency.

Augmented Reality (AR) or Mixed Reality (MR) has seen huge growth over the past few years and is increasingly adopted by advertisers to create engaging experiential campaigns. Consumers are more and more open to augmenting their world with useful content, information, and offers while establishing deep emotional connections with brands. That is why we at Real Axe, we aim to bring more than just AR or MR technology to you. Our mission is to produce the best, most creative, and most effective AR and MR marketing campaigns. To transform the way people, interact with their surroundings to incorporate advanced and interactive technologies into their everyday retail. In this blog post, you will get to see the best marketing campaign examples using AR and MR. Interested to know how you can use Mixed Reality or Augmented Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our expert Today! https://real-axe.com/contact-us

Integrating AR and MR technology is to embed and embody marketing content in a customer environment. Alternatively, it can be thought of as a marketing or sales strategy that allows brands to help consumers interact with them and make smarter purchasing decisions and reduce returns. In this article, we explore the 6 benefits of AR and MR in marketing campaigns. Furthermore, our latest solution, MR.retail, brings more than just mixed reality or augmented reality technology to you. Our mission is to product the best, most creative, and most effective AR and MR marketing campaigns. To transform the way people, interact with their surroundings to incorporate advanced and interactive technologies into their everyday retail. Interested to know how you can use Mixed Reality or Augmented Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our expert Today! https://www.retailtechnpn.com/sg/contact-us/

In the post-Covid-19 period, the retail industry is hugely impacted. The global economy is also likely to enter a recession, while business expenses like labour cost and supply chain continue to rise. How can we help the retail industry to increase profit through new technologies and novel concepts? Read on as we share more on AR and MR technologies that will get you ready for the new digital era of retail.

On 7th October 2022, Minister of State for Trade and Industry Low Yen Ling launched the Retail Industry Transformation Map 2025 at the official opening of Castlery’s flagship store. SINGAPORE’S updated industry transformation map (ITM) for the retail sector will help Singapore brands go abroad, encourage new experiential concepts, position the country as a lifestyle hub for global brands, and groom local talent for quality jobs. This calls for NPN latest retail solution MR.retail (Mixed Reality) aim to encourage new experiential concept in the retail industry by delivering interactive and captivating MR/AR immersive experiences for their consumers. Allowing the real and virtual world to interconnect to mutually reflect and influence each other to enhance end-user and customer engagement that leaves an everlasting impression on your customers. Stay ahead in the retail game with MR.retail (Mixed Reality) solution. Interested to know how you can use Mixed Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our MR expert! https://www.retailtechnpn.com/sg/contact-us/

Why hasn’t Augmented (AR) Technology become a mainstream despite decades of existence? One of the most trending forms of digital transformation in retail tech today, the Augmented Reality (AR) Technology is not a new concept but it had remained relatively less-ventured until Mark Elliot Zuckerberg ushered in the Metaverse concept by renaming Facebook to Meta in 2021. In this article, we seek to understand the difficulties faced and summarized our conclusion into the following 5 reasons. With the development of hardware and software technology, we foresee AR Technology to be the next level of digital transformation and will inevitably gain wider use in retail tech. Perhaps the much-anticipated Apple AR Glasses will be the next window of opportunity. To know more about how our digital transformation and retail tech solutions can help your business, visit us at https://www.retailtechnpn.com/sg/

The COVID pandemic rocked the world in many aspects. Besides the health risks, we have also witnessed the rapid digital transformation of businesses as most retail businesses fought for survival by bringing their businesses online. This resulted in an irreversible change as the convenience of shopping online stays permanently. We strongly believe that the next level of digital transformation is in Augmented Reality (AR) Technology, where it has the potential to restore the glory of physical retail shoppers. Read in this article on how Augmented Reality (AR) Technology can help traditional offline retailers improve the retail experiences of consumers.

WMF Singapore had a Culinary Delights Promotion at Takashimaya Shopping Centre from 15-27 April 2022, where customers get to enjoy an exclusive promotion. This event was a success with the collaboration of NPN's cutting-edge gift card system. Working in conjunction with NPN, WMF has successfully digitized one of their many marketing events. Utilizing NPN's gift card system, WMF was able to create unique and interactive promotions that enhanced the customer experience and brought added convenience to the events. Additionally, NPN's gift card solution allowed for a high degree of customisation, giving WMF the ability to create any type of promotion they desired.