Real Axe developed an interactive AR experience for Singtel, where users scanned a QR code to engage with a mascot, view multimedia, and control it in a realistic background. This innovative approach enhanced customer engagement, strengthened brand recall, and boosted prepaid SIM card sales.

Integrating augmented reality (AR) with your brand mascot can boost customer engagement, create unique experiences, and enhance events and promotions. AR technology can make your brand more memorable and interactive.

Apple Intelligence is transforming Apple's AI approach and enhancing device integration of AI. The future of Apple is getting more user-friendly with integration of Artificial Intelligence.

Explore the innovative tech breakthroughs from June 2024, including Apple Intelligence, AR tours in Singapore on Google Maps, and Sightful's screenless laptop. These advancements are transforming our interactions with technology and changing our future world.

Heinz's innovative "AI Ketchup" campaign used artificial intelligence to draw ketchup, blending creativity and technology to strengthen their brand. Know how AI text to image works and how "AI Ketchup" becoming award winning campaign.

Ministry of Education's (MOE) exhibition at the National Gallery Singapore integrated AI-powered art technology to produce affirmative message for students artist as motivation to chase their dream. Visitors can leave positive messages that transform into beautiful visuals. Support young artists and experience the fusion of traditional art and modern technology.

Real Axe collaborated with NPN Travel to develop a TikTok Gesture Game Filter using AI gesture recognition and AR technology, creating an interactive Q&A game that immerses users in travel-themed experiences.

Augmented Reality (AR) can transform your events by boosting audience engagement. AR could applied in corporate events and provide personalized experiences and enhanced networking among attendees

Heineken uses Augmented Reality (AR) to transform Irish pubs into interactive virtual museums, preserving heritage culture and enhancing customer experience with innovative, educational, and engaging elements.

Technology with art would create an immersive experience for your audience. Discover how music production get more productive with Lyria, exhibit BMW Art Car with AR, and VR education in aerospace.

Learn how KFC, Singtel and Real Axe are using AI and AR to create engaging, innovative marketing experiences that captivate audiences and break new ground. These inspiring campaigns are leveraging these cutting-edge technologies perfectly.

NUH celebrated Nurses’ Day with an innovative pledge gamification experience, developed in collaboration with Real Axe, using AI gesture recognition and AR filters to make healthy habit commitments more engaging.

Real Axe designed an immersive gamification project for NUH, where healthcare workers used AI gesture-recognition and AR technology to perform pledge gestures and activate interactive health-related filters.

Hologram technology brought late South Korean independence activists to life at a unique graduation ceremony. Hologram with AI are integrated perfectly in this inspiring tribute to past heroes.

OpenAI's ChatGPT 4o and Google's Gemini 1.5 Pro launched with their new features. Their latest update could provide positive impact to all of us. Read more to know these AI Chatbots update and how different industries could integrate that chatbots. .

Real Axe launched a pledge gamification campaign for NUH Admin and Ancillary Day with AI and AR integration. This initiative features a unique gesture-recognition technology where players perform a pledge gesture and triggers AR filters aligning with the chosen health pledge.

We are honored to have opportunity to share experiential technology knowledge with Ngee Ann Polytechnic students. In the lesson, we showcasing our technology and allow students to experience it.

Innovative AI-generated content campaigns by brands such as KFC, Dove, Heinz and Real Axe are revolutionizing marketing landscape with creativity and technology. Learn how these brands utilize AI-generated content perfectly.

Real Axe’s affordable and flexible pricing plans for experiential marketing technology is here now. Get our FREE 3-day Starter Plan to fully customized marketing solution, our services are designed to make your brand stand out and connect with your audience in memorable ways. Contact us now.

Brands such as Dove, Tinder and Webroot are getting more innovative with experiential technology such as AI and XR to enhance consumer engagement. The result of these campaigns are astounding with creative approach to market their campaigns or objectives.

Do you know there are few hidden AI features in your iPhone even before AI going big in smartphone landscape this year? There are even rumor Apple gonna come big with greater generative AI in iPhone iOS18 update soon.

Real Axe, an experiential technology solution from NPN, was honored to get invited to a SMEs sharing session by Ngee Ann Poly. NPN CEO, Li PengFei and Business Development Manager, Gordon Loh shared how experiential technology could help SMEs for their marketing campaign

March 2024 is a controversial month with different AI-generated content format able to produced and potentially get into hot water such as accreditation and misinformation issue. In response to it, platforms tightening its content policy. Get ahead of others to know latest generative AI news.

South Korea, a bustling urban landscape lies with ancient history and modern innovation. Explore how does South Korea looks like in the lens of generative AI.

Experiential technology are impactful to learning process of their students. Few examples such as personalized content, tutoring support and immersive virtual reality (VR)

Experiential marketing is trending in 2024. From immersive VR experiences to personalized events, augmented reality in public spaces, the power of user-generated content, and AI-driven customization, discover how these innovations will redefine customer engagement. Perfect for marketers aiming to stay ahead.

Movie marketing is getting more competitive. AR filter is one of the way movie production house getting creative with. Dune 2 collaborate with SnapChat and create AR filter to engage with their audience. Get to know how AR filter could help to increase awareness for the movie.

Explore experiential technology event that happened on Feb 2024 such as Sora AI, Coca Cola CNY campaign and more.

Humans are probably still years away from walking among robots on the streets or dining next to them in a...

New Era of Retail Marketing In an era where consumer attention is a coveted currency, standing out in the saturated...

Sora AI: The Future of Video Generation In an era where the digital landscape is rapidly evolving, the emergence of...

The Magic of Mixed Reality and Zootopia Characters In the realm of marketing and entertainment, the fusion of mixed reality...

Explore experiential technology event that happened on Jan 2024 such as CES 2024, launch of Galaxy AI, Bondee comeback and more.

Artistic QR code are offering interactive visual experience. Learn how we can empower marketing campaign with these artistic QR code.

Sentosa's integration of AR is redefining tourism industry and enhancing visitor experience. Check out how Sentosa setting a benchmark for future technological innovations in the travel industry.

Real Axe brought an innovative generative AI experience to Ngee Ann Polytechnic’s 2024 Open House, allowing participants to create personalized, anime-style visuals with a simple "OK" gesture.

At Ngee Ann Polytechnic’s Open House, Real Axe introduced an AI-powered 2 player challenge where participants replicated heart gestures to win rewards. This interactive experience not only highlighted AI technology but also boosted engagement and strengthened the institution's appeal.

Real Axe creates a new era of interactive event experiences with Generative AI Image Transformation & AI Gesture Recognition. Get to know how Ngee Ann Polytechnic integrate AI solution into their event.

The Apple Vision Pro will be released on 2 February, with pre-sales opening on 19 January. It is believed would change the future of mixed reality. Understand how Apple Vision Pro able to elevate the retail marketing landscape.

Samsung Galaxy S24 series is setting a new benchmark in AI integration. Here's how Samsung going all in with AI into their products.

Embark on an intriguing journey into the dynamic realm of marketing, where the rise of Artificial Intelligence (AI) is redefining campaigns. Discover a multitude of AI types, including text-to-image and image-to-image generation, the integration of ChatGPT and DALL-E, as well as voice-activated and sound-capturing capabilities. Delve into the diverse and impactful ways AI shapes the marketing landscape, providing a glimpse into the exciting future of consumer engagement.

For the Golden ZOObilee and National Day celebrations, Real Axe introduced an AR game where visitors scanned a QR code to guide virtual helicopters and parachutists, triggering fireworks and unlocking promo codes. This innovative experience captivated participants, enhancing engagement and making the event unforgettable.

Prepare to embark on a shopping journey like no other as H&M's Orchard Flagship Store unveils its stunning transformation. With a fresh facelift that seamlessly blends fashion and technology, this iconic retail destination is set to redefine your retail routine. Step into a world where innovation meets style, where augmented reality elevates your shopping experience, and where H&M Home brings fashion to your living spaces.

The Hangzhou 2023 Asian Games was a testament to the transformative power of technology, seamlessly blending tradition and innovation. Explore how smart city initiatives, immersive broadcasting through AR and VR, and fan engagement strategies reshaped the user experience. This event not only redefined sports ceremonies but also demonstrated the potential of technology to captivate and engage audiences on a global scale.

Real Axe, renowned for its expertise in experiential technology like augmented reality (AR), has joined forces with Mandai Wildlife Group to introduce an innovative AR game for Singapore Zoo's Golden ZOObilee celebrations. By seamlessly merging digital content with the real world, visitors can enjoy an interactive and mesmerizing experience like never before. From virtual helicopters to bursting fireworks, the AR game elevates the celebration, making it an unforgettable event for all attendees.

After the initial excitement settles, it's time to delve into the remarkable features of Apple Vision Pro eyewear and discover even more captivating details. Why is this product being hailed as revolutionary? Discover the groundbreaking features of Apple Vision Pro, the eyewear that redefines the boundaries of augmented and virtual reality. Seamlessly combining AR and VR capabilities, this revolutionary product empowers users to navigate between the real and virtual worlds like never before, thanks to advanced technologies such as 3D cameras, gesture recognition, and eye tracking.

AR will undoubtedly be everywhere! The unveiling of Apple's Vision Pro marks a significant milestone in bridging the gap between the real and digital worlds. Real Axe is excited to continue pioneering the use of AR technology for marketing solutions and helping brands deliver captivating experiences. As we explore the possibilities offered by the Vision Pro, we are committed to creating immersive marketing campaigns that enhance brand visibility and connect brands with their audience like never before.

In collaboration with Klook, Real Axe introduced an AR Sky Effect at Cheers outlets, allowing customers to scan digital ads and interact with virtual elements revealing exclusive promo codes, boosting engagement and sales.

Real Axe has created an innovative Augmented Reality (AR) campaign for Klook. An AR Sky Effect that seamlessly blends the real and virtual worlds to create an unforgettable journey for travelers. Discover how this AR-powered marketing campaign is reshaping the industry, creating unique and engaging experiences that transcend traditional promotions. At Real Axe, we are all about empowering brands to stand out through experiential technology solutions.

Real Axe developed an interactive WebAR game for Genki Sushi's Jumbo Carnival campaign, where customers scanned a QR code to collect sushi items and earn points. This immersive experience boosted brand exposure, increased foot traffic, and encouraged social media sharing, driving excitement and loyalty.