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WMF Teams Up With NPN To Digitize Campaigns Using Gift Card System

WMF Singapore had a Culinary Delights Promotion at Takashimaya Shopping Centre from 15-27 April 2022, where customers get to enjoy an exclusive promotion. This event was a success with the collaboration of NPN’s cutting-edge gift card system. Working in conjunction with NPN, WMF has successfully digitized one of their many marketing events. Utilizing NPN’s gift card system, WMF was able to create unique and interactive promotions that enhanced the customer experience and brought added convenience to the events. Additionally, NPN’s gift card solution allowed for a high degree of customisation, giving WMF the ability to create any type of promotion they desired.

NPN Gift Card Redemption System Helps SPH Promote 2021 Black Friday Campaign

This coming Black Friday campaign, SPH has teamed up with NPN’s gift card redemption system to make it possible to offer gift vouchers through newspaper media. Digitalising this year marketing campaign. This departure from the traditional method of announcing a promotion in the paper and telling readers where to redeem it is more convenient for readers, as they can easily access the information and use the voucher at the specific retail stores mentioned in the terms and conditions. In addition, the gift card system allows SPH to track redemption rates and better assess the effectiveness of its promotions, making it a win-win situation for both SPH and its readers.