Published May 20, 2023
Written by Jasmine 
The Challenge
To move beyond standard promotional methods, exploring fresh and innovative ways to capture the attention of the traveling market and drive online purchases. At the same time, focusing on enhancing brand awareness, ensuring it stands out in the competitive travel industry while strengthening connections with its audience.
The Solution
An interactive booth at the end of the exhibition using generative Text-to-Image AI technology, allowing visitors to leave encouraging messages about the artwork or to the student artists, which are then transformed into AI-generated art.
The Result
It increased customer engagement by providing an immersive, interactive element that captures attention and encourages participation. The unique AR Sky Effect, combined with exclusive promo codes, boosted sales as customers are motivated to search the digital ads to redeem offers.
