{"id":9411,"date":"2023-10-10T09:30:06","date_gmt":"2023-10-10T01:30:06","guid":{"rendered":"https:\/\/real-axe.com\/blog\/?p=9411"},"modified":"2025-02-03T12:07:05","modified_gmt":"2025-02-03T04:07:05","slug":"singapore-mandai-zoos-immersive-outdoor-ar-game","status":"publish","type":"post","link":"https:\/\/real-axe.com\/blog\/singapore-mandai-zoos-immersive-outdoor-ar-game\/","title":{"rendered":"Singapore Mandai Zoo&#8217;s Immersive Outdoor AR Game"},"content":{"rendered":"<div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-aa533b4d\" data-vce-do-apply=\"all el-aa533b4d\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-2d1ce169\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-2d1ce169\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-2d1ce169\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-4259e466\" data-vce-do-apply=\"all el-4259e466\"><h6 style=\"line-height: 0.5;\">&nbsp;<\/h6><h1 style=\"text-align: center; font-family: Poppins-Bold;\">The Challenge<\/h1><p style=\"margin-bottom: 20px; font-family: Poppins-Bold; font-size: 16px; font-style: normal; line-height: 1.8; text-align: center;\">To create an interactive and memorable experience that enhances visitor participation and strengthens the connection to both Singapore\u2019s National Day celebrations and the Zoo\u2019s 50th anniversary, the Golden ZOObilee.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" id=\"el-bd9ea93c\" data-vce-do-apply=\"all el-bd9ea93c\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-ef5f6134\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-ef5f6134\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-ef5f6134\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-117be7b2\" data-vce-do-apply=\"all el-117be7b2\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 56.25%; width: 1024px;\"><img loading=\"lazy\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-1024x576.png\" width=\"1024\" height=\"576\" srcset=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-320x180.png 320w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-480x270.png 480w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-800x450.png 800w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-1024x576.png 1024w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1-2048x1152.png 2x\" src=\"\" data-img-src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1.png\" alt=\"\" title=\"Singapore Mandai Zoo 2 16x9\" \/><noscript>\r\n        <img loading=\"lazy\" class=\"vce-single-image\" src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/Singapore-Mandai-Zoo-2-16x9-1.png\" width=\"1024\" height=\"576\" alt=\"\" title=\"Singapore Mandai Zoo 2 16x9\" \/>\r\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-92b93e43\" data-vce-do-apply=\"all el-92b93e43\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-0089ebb4\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-0089ebb4\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-0089ebb4\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-31412bfc\" data-vce-do-apply=\"all el-31412bfc\"><h6 style=\"line-height: 0.5;\">&nbsp;<\/h6><h1 style=\"text-align: center; font-family: Poppins-Bold; line-height: 1.5;\">The Solution<\/h1><p style=\"margin-bottom: 20px; font-family: Poppins-Bold; font-size: 16px; font-style: normal; line-height: 1.8; text-align: center;\">Visitors can enjoy an interactive AR experience by spotting the inflatable Jubilee, the Rothschild\u2019s Giraffe. By scanning a QR code, they can launch an immersive AR game where they guide virtual helicopters carrying the national flag and help parachutists land on designated targets. Successful completion triggers a fireworks display and gives players the chance to win exclusive promo codes.<\/p><p style=\"margin-bottom: 20px; font-family: Poppins-Bold; font-size: 16px; font-style: normal; line-height: 0.5; text-align: center;\"><span style=\"font-size: 12pt;\">&nbsp;<\/span><\/p><hr><p style=\"margin-bottom: 20px; font-family: Poppins-Bold; font-size: 16px; font-style: normal; line-height: 0.5; text-align: center;\">&nbsp;<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-463f7393\" data-vce-do-apply=\"all el-463f7393\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-d27b9493\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-d27b9493\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-d27b9493\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-ec823063\" data-vce-do-apply=\"all el-ec823063\"><h5 style=\"text-align: center; font-family: Poppins-Bold; line-height: 1.5;\">Technology Used:<\/h5><h5 style=\"text-align: center; font-family: Poppins-Bold; line-height: 0.5;\">Image Recoginition, WebAR, SLAM Tracking<\/h5><p><img loading=\"lazy\" class=\"aligncenter wp-image-9417\" src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/AR-Game-Parachute-Landing.png\" alt=\"\" width=\"250\" height=\"250\" srcset=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/AR-Game-Parachute-Landing.png 500w, https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/AR-Game-Parachute-Landing-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/p><h1 style=\"text-align: center; line-height: 0.5;\"><span style=\"font-size: 12pt; font-family: Poppins;\">Scan QR to try it out! Or <\/span><span style=\"font-size: 12pt; color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/augmented-reality-ar-happy-zoobilee-parachute-game.npn-tech.com\">click here<\/a><\/span><span style=\"font-size: 12pt; font-family: Poppins;\">!<\/span><\/h1><p>&nbsp;<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-541779e6\" data-vce-do-apply=\"all el-541779e6\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-b58611a6\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b58611a6\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b58611a6\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-1b92296b\" data-vce-do-apply=\"all el-1b92296b\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 56.25%; width: 1024px;\"><img loading=\"lazy\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-1024x576.png\" width=\"1024\" height=\"576\" srcset=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-320x180.png 320w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-480x270.png 480w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-800x450.png 800w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-1024x576.png 1024w,https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13-2048x1152.png 2x\" src=\"\" data-img-src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13.png\" alt=\"\" title=\"screenshot_2025-01-13_15-38-13\" \/><noscript>\r\n        <img loading=\"lazy\" class=\"vce-single-image\" src=\"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2025\/01\/screenshot_2025-01-13_15-38-13.png\" width=\"1024\" height=\"576\" alt=\"\" title=\"screenshot_2025-01-13_15-38-13\" \/>\r\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-d50cab2d\" data-vce-do-apply=\"all el-d50cab2d\"><h4 style=\"line-height: 0.5;\">&nbsp;<\/h4><h1 style=\"text-align: center; font-family: Poppins-Bold;\">The Result<\/h1><p style=\"margin-bottom: 20px; font-family: Poppins-Bold; font-size: 16px; font-style: normal; line-height: 1.8; text-align: center;\">This AR experience created a novel way for visitors to interact with the event and enjoy the National Day celebrations, enhancing their overall experience at the Singapore Zoo. It significantly boosted visitor engagement by offering a memorable and interactive activity.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>For the Golden ZOObilee and National Day celebrations, Real Axe introduced an AR game where visitors scanned a QR code to guide virtual helicopters and parachutists, triggering fireworks and unlocking promo codes. This innovative experience captivated participants, enhancing engagement and making the event unforgettable.<\/p>\n","protected":false},"author":7,"featured_media":9496,"featured_media_url":"https:\/\/real-axe.com\/blog\/wp-content\/uploads\/2023\/10\/Mandaizoo.jpg","comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Singapore Mandai Zoo&#039;s Immersive Outdoor AR Game<\/title>\n<meta name=\"description\" content=\"For the Golden ZOObilee and National Day celebrations, Real Axe introduced an AR game where visitors scanned a QR code to guide virtual helicopters and parachutists, triggering fireworks and unlocking promo codes. 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